




26th Annual Mistletoe Market
A fundraiser benefiting William King Museum of Art.
The 26th Annual Mistletoe Market will take place November 7th-9th at the Southwest Virginia Higher Education Center in Abingdon, VA.
Vendors at Mistletoe Market always offer something unique for shoppers, including hand-crafted clothing, one-of-a-kind jewelry, holiday gift items, and fine art. Food trucks will be available on site to offer lunch & early dinner options.
Enjoy our VIP Champagne Brunch, catered by Your Grate Escape, on November 7th. Each ticket includes an hour-long private shopping experience before Mistletoe Market opens to the public.
Thanks to a generous donation from Kathy Kennedy: Cruise Planner, we will be kicking off a raffle at the Champagne Brunch for a two person European River Voyage. Tickets are $100 each and all proceeds benefit the William King Museum of Art. Full contest information and rules can be found at link below.
2025 Mistletoe Market is presented by Food City, The Bank of Marion, and Kathy Kennedy: Cruise Planner.
Explore Abingdon
Get ready for an adventure in Abingdon! After you shop ’til you drop at Mistletoe Market, kick back in one of our cozy vacation rentals. And don’t miss out on the culinary delights—Abingdon has been crowned the Best Small Town Food Scene in the Country by USA Today’s 10Best for four years straight! So, bring your appetite!
Feeling the urge to shop some more? Explore our delightful local shops, where you’ll find everything from vintage antiques to gourmet olive oil. There’s plenty to do and discover!
Happy exploring!




Limited Vendor Spots Still Available!
It is our pleasure to invite you to submit an application for the 2025 Mistletoe Market, which will take place November 7th through
the 9th. Mistletoe Market is the Southeast’s pre-eminent boutique holiday gift mart and a major fundraiser for William King Museum of Art. The hallmark of Mistletoe Market is quality, variety, and uniqueness.
The 2025 Mistletoe Market will mark the twenty-sixth anniversary of this premier shopping extravaganza, a proven success for
participating merchants and holiday gift mart of this caliber. Our jury committee will fill up to 110 booths, basing their decision on
high-quality goods with strong market appeal.
Mistletoe Market is held in beautiful, historic Abingdon, Virginia, in the Grand Hall of the Southwest Virginia Higher Education Center, a state-of-the-art carpeted facility. Directly adjacent to Interstate 81 at Exit 14, the Higher Education Center is designed for maximum sales traffic.
Space is limited so, to secure your space, please complete and return the contract below with your deposit as soon as possible. View the “map of vendor booths” to see available booths, highlighted in yellow. Please note in your contract your booth number space preference.
Questions? Contact Casey Powers at cpowers@wkmuseum.org or call (276) 628-5005 ext. 111.

Mistletoe Market
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